Podiatry Marketing Blog
VMD July Newsletter
Most people are at least familiar with the term SEO, which is short for search engine optimization, and have a basic understanding that it refers to a set of tactics that digital marketers use to improve how...
VMD June Newsletter
What’s Your Digital Marketing ROI?
Just about everyone understands that, in today’s increasingly digital age, a good website and online marketing strategy are essential for your practice growth.
But that’s just a platitude. It’s much more difficult—and much more frustrating—to answer questions like:
- What’s the difference...
VMD May Newsletter
Is It Time to Update Your Website?
One thing you can say about marketing in the online era: the landscape is always changing. Google continues to refine its search algorithms and ranking factors. Web users update their devices and the ways they interact online, and their...
Reputation Management Matters
More than ever before, today’s consumers want to be assured that a business is reputable before making a purchase. It is known that 90% of consumers read online reviews before visiting a business, and 88% of consumers trust online reviews as much as personal recommendations.
This proves just...
For understandable reasons, telemedicine has become a virtual (pun fully intended) necessity in the age of COVID-19.
Hopefully that isn’t news to you.
After all, this is something you can be using to both keep your practice active right now and position it for even greater success down the road at the...
Telemedicine is a useful tool for practices – and especially at this time. Of course, even after the COVID-19 pandemic subsides, the convenience it affords will still help you retain current patients and bring in new ones.
The ways you use telemedicine at your practice – such as follow-up visits, initial evaluations/diagnostics,...
When times change, what humans do – and how we do things – needs to change as well.
As a doctor, you undoubtedly understand that concept. After all, the treatment plans you create for your patients are in response to changes in their health, right?
And now that we’re all living in...
With the COVID-19 pandemic, we are all living in unprecedented times. No one in our country can remember going through anything quite like this.
On top of that, so much is changing on a frequent basis. Even now, as we’re writing this, it’s strange to think about how different...
Here’s a question we’d like you to answer:
Are you seeing the kinds of patients that:
A) Make you the most money?
B) Are the most effective use of your time?
C) You enjoy seeing?
These are what we consider to be your perfect...